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Henkel withdraws toilet freshener after Ukraine takes offence
12th of September 2013
German consumer goods company Henkel has pulled a toilet freshener from the eastern European market after Ukrainians complained it looked like the former Soviet republic's flag.
A television advertisement for the Bref Duo Stick freshener run in Russia caught the attention of Ukrainians - many of whom watch Russian television.
In the ad, the
So, what is so exciting about the cleaning industry after all?
11th of September 2013
Dr Ilham Kadri, president of the Sealed Air institutional and laundry business - Diversey - since the beginning of 2013, writes her first blog for ECJ. She offers her initial observations of the professional cleaning sector and examines the opportunities as she sees them.
Distributors invited to take part in pan-European survey
10th of September 2013
Industry trade association ISSA has partnered with ECJ to carry out a survey of the EMEA cleaning products distribution market. Distributors across the market are invited to take part in the research now by responding to a series of questions online.
With the extensive information captured from this survey, ISSA plans to compile much-needed
‘Dirty water and poor hygiene stunts children’s growth’
9th of September 2013
Providing children with clean water and soap could help them to grow taller, according to a scientific review.
Research has found that improving hand hygiene in a community could add an average of half a centimetre to the height of children under five.
The study was carried out for the Cochrane Review by the London School of Hygiene and Tropical
ECJ readers - win a free ticket to the CMS congress!
4th of September 2013
The organisers of the CMS cleaning exhibition in Berlin later this month will host an international conference there for the first time. As the official media partner for the event, ECJ is offering five readers the chance to win a free delegate ticket, worth 400 euros.
The theme is Sustainable Competitiveness in the Cleaning Sector and the
Communication inside and outside the industry
3rd of September 2013
Markus Asch, vice chairman of the management board at cleaning equipment manufacturer Kärcher and president of EUnited Cleaning, writes his latest blog for the ECJ website. He emphasises the importance of the cleaning industry communicating the value of its work to the wider public.
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