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Social media for local marketing
30th of August 2018 Article by Laura NapperLaura Napper, managing director of Twilight Cleaning and Facilities Management and regular ECJ blogger looks at how social media can be a valuable tool in local marketing.
In the old days, before social media, local marketing was straightforward. You could advertise in the local newspaper, on local radio, sponsor the local football team etc. Getting your brand recognised in your local vicinity was, in most cases, easy. Nowadays, ..
Democratising training for cleaning operatives
10th of August 2018 Article by Joanne GilliardIn her latest blog for ECJ, Jangro chief executive officer Joanne Gilliard looks at how technology is making it possible to offer cost effective training to a large audience.
Training should not be vexing - it's that simple. It should not be a burden that sees cleaning operatives struggle to find the time and money to undertake training courses. While many cleaning operatives still think the traditional training model of days in..
How Supported Employment Can Help Your Company
1st of August 2018 Article by Laura NapperLaura Napper, managing director of Twilight Cleaning and Facilities Management and regular ECJ blogger, shares her experience of implementing supported employment within her company.
At Twilight Cleaning, we've tried a number of different ways of recruiting staff, from advertising on job sites, to social media, word of mouth and job agencies, all with mixed success. Finding candidates with the right blend of ability, exp..