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ISSA/INTERCLEAN CEE - platform for growth8th of March 2013
The sixth edition of ISSA/INTERCLEAN Central and Eastern Europe (CEE) will take place in Warsaw, Poland from April 24-26.
Exhibitors from 20 countries are taking part in this year's event, 40 of them attending for the first time. Many of them are still seeking to gain a foothold in the markets of central and eastern Europe and find distributors - the organisers are facilitating this ‘matchmaking' by featuring news of manufacturers looking for partners on the exhibition website.
ISSA/INTERCLEAN CEE will also host a conference programme for visitors. Themes include sustainability, green cleaning and certification.
The Golden Broom Award is now a familiar feature of the exhibition, and many exhibitors compete for the innovation prize, which is presented during a gala evening ceremony.
Project manager Rob den Hertog of Amsterdam RAI explained how the CEE area is becoming increasingly interesting for manufacturers: "Eastern Europe is only a five-hour drive and deliveries can be transported by road. Also the culture is more familiar to them and within Europe exporting is less difficult. Visitors can find out for themselves what this region can do for their business."
•Visit ECJ on stand 1.110