ECJ EUROPEAN Cleaning Journal

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A faster route to market using ready-to-register disinfectant formulations

Growing a professional hygiene portfolio takes more than a strong brand. It requires effective formulations, reliable efficacy data and a registration pathway that can be managed within demanding European biocidal product requirements. Arxada helps distributors, wholesalers and hygiene companies bring disinfectant products to market under their own brand using ready-to-register formulations developed, tested and supported by Arxada.

Expand your portfolio without building everything from scratch

For many companies, own-brand disinfectants are an attractive way to strengthen customer loyalty, enter new segments and support profitable growth. The challenge is that bringing a product to market requires significant investment in formulation development, efficacy testing, data generation and regulatory documentation. By leveraging Arxada's established formulations, customers can reduce the need for in-house R&D and avoid developing a disinfectant product from the ground up.

Why European biocidal product registration can delay market entry

In the European Union, disinfectants are regulated under the Biocidal Products Regulation (BPR). Before a product enters BPR evaluation, national transitional registration rules apply. Transitional rules vary depending on the market country: from an easy notification to a 3-year registration process requiring a comprehensive product dossier. During this transitional period, companies that are not prepared with the appropriate data and registration strategy may face delays, additional costs or reduced market access.

Once the active substance is approved, a BPR authorization application has to be submitted to maintain any current national transitional registrations, or to add any new biocidal products. This requires generation of an extensive data pack and preparation of a comprehensive product dossier, followed by payment of significantly higher registration fees. Any new biocidal product can only be placed on the market after the BPR authorization is granted. Between the submission of a BPR Authorization and the approval, a market-entry freeze in place lasting for several years. During this time, only products with existing transitional applications can continue to be placed on the market, amplifying the importance of decreasing the barriers to market in order to gain these transitional approvals as soon as possible.

The Arxada advantage: proven formulations, less complexity

Arxada helps reduce these barriers by providing ready-to-register formulations supported by relevant data packs and regulatory documentation. This approach can help customers save time, resources and regulatory effort while reducing the uncertainty associated with independent product development. It also allows internal teams to focus more on sales activation, customer relationships and portfolio growth.

Solutions for professional hygiene needs

Arxada's portfolio includes solutions for professional environments such as Industrial & Institutional, Food & Beverage and Healthcare. It covers everyday surface disinfection and hand hygiene solutions, as well as high-performance sporicidal products including Quanticare® PFA disinfectant cleaner, designed for preparation of disinfecting wipes at the point-of-use, and NUGEN® SPO, a ready-to-use sporicidal liquid disinfectant for high-touch surface disinfection.

A practical route to stronger brand control

With more than 200 brands onboarded across Europe in its Professional Hygiene business, Arxada gives customers a practical route to an easier market entry, lower development risk and greater brand control. Customers can strengthen their own portfolio with reliable disinfectant solutions while benefiting from proven formulation expertise and long-term partnership.

Ready to explore how Arxada can support your own-brand disinfectant portfolio? Visit our website to download the complete Your brand disinfectant guide or meet us at SEPAWA, 14-16 October in Berlin, booth 326-327, to discuss which ready-to-register solutions could fit your market, customers and growth plans.

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