ECJ EUROPEAN Cleaning Journal

A new one-day event specifically for marketing professionals, senior leaders, owners and influencers in the cleaning, hygiene and FM industries is being launched in 2021.

Organised by LaCerta, the Marketing and Technology Summit promises to be a full day of practical advice to help businesses develop their strategic marketing approach and adapt their skill set.

The summit will feature a programme of speakers from various sectors - not just from within the cleaning business. Experts will be discussing challenges, changes and strategies for the future. The talks and panel discussions will focus on current technological trends in the sector as well as wider marketing topics - personalisation, SEO, social media, PPC and content marketing.

Carly Bishop, summit director explains: "Since the Coronavirus pandemic began, never has the cleaning industry been so important. At a time of need, we have responded in the most incredible way. To keep moving and adapting, as so many cleaning companies have done, just proves what innovative people we have working in our industry.

"The cleaning, hygiene and FM sectors are now an essential part of the strategic movement to get the UK and other countries back on their feet, and there has never been a better opportunity for us to show the world exactly what we can do."

The summit is designed to equip delegates with all the tools they need to market their products to the commercial cleaning and FM sectors. The organisers promise delegates access to proven, practical and actionable marketing strategies for their company.

Click here to receive updates, or email: carly@lacertapr.com