|
Cashmere toilet roll - the ultimate indulgence |
 The humble toilet roll has gradually been going more upmarket in recent years - quilted, embossed, ultra soft aloe vera. Now it has surely hit the pinnacle of indulgence: a cashmere version has gone on sale.
Yes, cashmere has actually been used to add an extra layer of extravagance to the sheets of paper. The rolls have gone on sale in the UK supermarket Waitrose, which has a discerning clientele of middle class shoppers.
The supermarket won't reveal quite how much cashmere goes into each roll, but insists it is a "significant" amount. No cashmere fibres themselves are included in the manufacturing process. Rather, the paper is covered in oil extracted from the hairs of the cashmere goat.
Carla Smith, buyer for Waitrose, said: “Cashmere provides that stamp of quality to any fashion garment from a designer suit to the finest luxury knitwear. It’s indulgent, it’s stylish and it’s helping provide that extra softness to our new premium bathroom tissue collection.”
|
|
|
